The creator edit · PR & partnerships

Glow Getter Sam

Sam smiling in a denim vest
hi, I’m Sam!

Beauty. Style.
Cultura.

Skincare finds, wellness rituals, travel discoveries, and stories shaped by culture.

SF born · Silicon Valley bred · LA ↔ Bay

a few things in my world…

Close-up portrait of Sam in a denim vest
An LA Pilates studio beneath a palm tree and sunny blue sky
California days.
Sam smiling with her bedazzled Medicube device
beauty, my way.
An orange tumbler beside a swimming pool and palm trees
a little getaway.
BEAUTY & STYLEWELLNESS & REAL LIFETRAVEL & CULTURA
Sam in a green dress, shown in a full unobstructed portrait
the girl behind the glow.

a little bit
about Sam.

I’m Sam—a digital marketer, lifestyle creator, and collector of good discoveries. Think K-beauty rituals, California studio days, and a suitcase full of stories. My multicultural perspective connects it all.

And I’m a boy mom, showing my son the world through different cultures. 👦🏻

Sam smiling beside Matthew as he holds up a playful peace sign
15+years in digital marketing
2.1K+TikTok followers
54.6Kviews on a BOH skincare post

TikTok snapshot: September 26, 2026. Follower count: 2,162. Views are from one BOH skincare post, not average reach.

pretty little
discoveries.

K-beauty finds. J-beauty rituals. Beauty tech with a personality.

Illustrated cutout inspired by Sam’s customized, bedazzled beauty device
my kind of beauty tech ✧
Sam’s yellow and lavender bear bottle covers, customized with gems and a tiny bow
Beauty, personalized

Beauty, with personality.

Bedazzled beauty tech, tiny bows, and a routine with its own personality.

Korea, on camera

My Olive Young edit.

The opening of my Olive Young review: what caught my eye and came home with me.

24-second loop · Sound off
Sam at a pastel Dasique and Polly Pocket beauty display in Korea
The experience edit

Inside the experience.

Inside the beauty spaces where products, design, and a sense of play meet.

a little cultura.
a lot of curiosity.

Desert weekends, a new Pilates chapter, and the places that open up my world.

Sam in blue ribbons, smiling with a group in bright pink, yellow, and turquoise festival outfits
good company. great energy.
Sam with blue festival braids beside the iconic Coachella tower, with the full tower and outfit visible
Festival style + events

A desert discovery.

At K-FESTA at The Saguaro during Coachella Weekend One, I discovered Dr. Ceuracle and my perfect JUNG SAEM MOOL cushion shade.

Sam in an orange I LOVE BEING LATINA top, fitted brown yoga pants, and sneakers; full outfit visible
Style + everyday wellness

A softer reset.

My Pilates journey, sunny studio days, and personal style that feels like me.

Sam beside ornate architecture reflected in water during her travels
Travel + culture

Always looking closer.

Local rituals, memorable stays, and discoveries worth sharing—from beautiful splurges to brilliant everyday finds.

Sam in a navy cap and sunglasses beneath warm pink-and-gold arches
Cultura moments

Through my lens.

Personal style, local architecture, and the details that stay with me long after a trip.

let’s make
an impression.

Beauty, style, wellness, and travel—told through real experiences, with a marketer’s eye for the brief.

01

Content creation

TikToks, Reels, product demonstrations, and UGC for your channels.

02

Events & experiences

Creator events, brand activations, hotel stays, and destination experiences.

03

PR & partnerships

Beauty, style, activewear, wellness, and family travel. PR, affiliate, and paid opportunities.

Let’s talk about your brief ↗Paid campaigns · UGC · PR · Creator invitations

with love.

From the desk of Glow Getter Sam

Dear future collaborator,

Thank you for stepping into my world. Whether it’s a product to try, a place to explore, or a story worth sharing, I’d love to hear what you have in mind.

Let’s make something thoughtful, useful, and unexpected—with room for sparkle.

With curiosity,Sam